It is important to de-clutter and de-personalise; remember often less is more. Decluttering makes a house appear more spacious. By removing your own personal items it allows a buyer to imagine themselves and their belongings in the house. But don't go overboard so it looks vacant or lacks character. Splashes of colour here and there can help draw attention, especially when it comes to the internet advertising where little images need to stand out.
In the kitchen, clear bench tops, leaving a few select items out for decoration. Bowls of fruit or a vase of flowers placed strategically can set a scene nicely.
Keep it simple. If your floors are in good condition pull up the rug and show them off.
Try to colour co ordinate: Matching pillows on a lounge suite, matching towels in the bathroom, a plain throw rug across a bed all can make a difference.
Good photographs require good lighting, so be sure to clean windows and make sure curtains are open and all lights are working.
Tuck away cords too if you can as these can impede a well angled photo.
Tidy up outside too. Clear clutter and sweep. Make sure those bins are also placed out of sight.
Also, remember pets and people need to be out of sight too. So be prepared to tuck yourself away, go for a walk or drive and let the photographer concentrate and capture the best people and pet free photos of your property.